Content Marketing ….. Why all the Fuss?

 

I  have journeyed to Columbus, Ohio to attend a conference on content marketing.  Hosted by Content Marketing World, this event has been on the top of my anticipation list sine early spring.
What is content marketing, well very simply it is information you share with consumers that is full of content.  Hard copy mediums to social media platforms all contain content. But writing quality content is key and finding the proper channel to reach your consumer will open the door.
I am only two sessions into this fast paced event and my mind is whirling around like the spin cycle of a washing machine.
I promise to update if not during this conference but on my way home.  This conference is full of CONTENT that is truly unbelievable!  Got to go session two is starting.

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